West Sonoma County Realtor Nominated for Latino Business Leadership Awards

Daniela M. Hernandez of Hernandez Realty is among the winners of North Bay Business Journal’s 2022 Latino Business Leadership Awards.

About me

My leadership role began at home and I continue to become the leader I aspire to be. I grew up in a very loving family with two inspiring parents.

From an early age, my dad would drag us out of bed at dawn on weekends and have us volunteer at all kinds of fundraisers and events; whether we were flipping pancakes, waving signs, or selling raffle tickets, he made sure we contributed. I went on to be very active in leadership holding many positions, the ASB Vice President at my high school being one of them.

In college, I joined Delta Sigma Pi, a professional fraternity, where I took on the role of Pledge Educator, one of the most challenging yet rewarding positions I have ever held. Overall my parents paved the way for me and now I hope to continue to follow in their footsteps.

What are you most proud of regarding the achievements of the Latin American business community and what are the biggest challenges facing this community?

I’m so proud to see so many other Latino- and Latina Chingona-owned businesses thrive, even throughout the pandemic they’ve remained resilient, and it’s inspiring to see women like Nohemi Palomino, Linda Mayberry- Chavez, Magali Telles, Rebecca Hermosillo, Esther Lemus, Alicia Sanchez, and so many others who have overcome and accomplished so much, I admire them and am grateful for their leadership and example for Latinas like me.

I think we still face an uphill battle when it comes to discrimination against women and Latinos. I still see it in my community, but we finally have a voice and we’re not afraid to use it. ¡Si se puede! Would you like to add anything else? For example, any community involvement or mentors you would like to mention?


Two quotes I live are:

“You make a living by what you earn, but you make a living by what you give.”

“At the end of life, what really matters is not what we bought but what we built; not what we got, but what we shared; not our skill but our character; and not our success but our significance. Live a life of love.

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