After more than 35 years, real estate remains a perfect choice for Berry


After enjoying a successful media career on the First Coast, Clare Berry was encouraged by her friends to become a real estate agent, and in 1985 she took the plunge. Berry joined Watson Realty Corp., the largest company in the business, and found real estate was right for him instantly.

“Being a real estate agent is the perfect career choice for me. It gives me daily surprises and the opportunity to serve others, just like media work, ”said Berry. “Every day is different, a constant pivot and a reassessment of priorities. Market changes are constant!

His clients immediately noticed that Berry’s methodology was different: not just to show, but to educate. By sharing the knowledge she has gained through the breadth of her real estate experiences, Berry helps sellers and buyers make good decisions.

In order to broaden his knowledge of real estate, Berry joined Marsh Landing Realty in 1990, when the community’s roads were still being cut.

“It was a fun time – Paul and Jerome Fletcher were visionary developers who created a beautiful backdrop for single family homes,” she said.

Berry took this opportunity to reinforce his basic knowledge of real estate, by learning development.


Berry started his own business in 1993, and the developers of The Ponte Vedra Carlyle selected his team to market and sell their new luxury condominium to be built on Ponte Vedra Boulevard. She established and developed her new business quickly, selling all 48 condos at The Carlyle as well as listing and selling other condos, homes and residential sites.

Obviously, Berry loves his job.

“It’s so rewarding counseling clients whose life changes involve moving. Sometimes that means teaching newcomers all I can about our communities, so they can make the perfect decision for their new home. Other times it’s a matter of “sizing it right” so sellers can leave the big house where the kids grew up, and sometimes it’s the other way around!

Berry’s slogan – “Resourceful, Responsible, Respected” – comes from the endorsement of clients and real estate agents of his professional and community service. She has served as chair of the board of directors of the Northeast Florida Multiple Listing Service, among other professional volunteer positions. Berry has also been honored twice by her peers as “Real Estate Agent of the Year” for her dedication to the community, as well as her commitment to honesty, integrity and helping others.

His widespread community volunteering reflects his distant interests. Berry served on the Board of Trustees for the Jacksonville Episcopal School, currently chairs the Player Services Committee for the Players’ Championship, and is active in Rotary, Jacksonville Leadership, and Audubon Eagle Watchers.

In addition, Berry is often named one of the best local real estate companies in the Jacksonville Business Journal’s Book of Lists, and readers of Ponte Vedra Recorder readers have named her the BEST of the best in real estate for the past two years. years. With the 2021 Recorder Competition currently underway, Berry and his firm are nominated in many real estate and other categories. Supporters can vote on PonteVedraRecorder / bestof2021.

Clare Berry is the broker / owner of Berry & Co. Real Estate in Ponte Vedra Beach. For more information, contact her at (904) 382-5875, [email protected] or visit

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